This notice tells you how we look after your personal data when you visit our website at https://aspreybugatti.com/(Website), including when you register on our Website to purchase NFTs. It sets out what information we collect about you, what we use it for, whom we share it with, explains your rights and what to do if you have any concerns about your personal data. We may sometimes need to update this notice, to reflect any changes to the way our Website is provided or to comply with new legal requirements. We will notify you of any important changes before they take effect.
Last updated: [01/01/22]
We are Asprey London Limited, a company registered in England and Wales with company number 1004355 whose registered address is 36 Bruton Street, Mayfair, London, W1J 6QX, United Kingdom (we/us/our). Our VAT number is GB 238 48 31 46.
For all visitors to our Website, we are the controller of your information (which means we decide what information we collect and how it is used). We are registered with the Information Commissioner’s Office (ICO), the UK regulator for data protection matters, under number ZB139801.
If you have any questions about this privacy notice or the way that we use information, please contact us at firstname.lastname@example.org
Personal data means any information which does (or could be used to) identify a living person. We have grouped together the types of personal data that we may collect from you below:
We are required to identify a legal justification (also known as a lawful basis) for collecting and using your personal data. There are six legal justifications which organisations can rely on. The most relevant of these to us are where we use your personal data to:
The table below sets out the lawful basis we rely on when we use your personal data. If we intend to use your personal data for a new reason that is not listed in the table, we will update our privacy notice.
Providing our Website to you
Contract (when you accept our Terms and Conditions)
Providing you our NFT Platform (as set out in our NFT Platform Terms and Conditions)
Contract (when you register on our Website)
Keeping you informed about the NFT drops
Contract (when you register on our Website)
Verifying you have enough funds available in your crypto wallet to mint an NFT and completing the blockchain transaction
Contract (necessary to enable you to mint an NFT on our Website)
Enabling you to mint an NFT on our Website
Asking you to provide feedback about our Website and/or Platform
Consent (feedback is always optional)
Providing insight on how our Website are being used
Legitimate interest (necessary to improve and
optimise our Website)
Administering and protecting our Website
Legitimate interests (necessary to provide our
Website, monitor and improve our
Website security and prevent fraud)
Handling requests for technical support and other queries
Legitimate interests (necessary to provide our
Website to you and ensure the
proper functioning of our Website)
Defending against legal claims
Legitimate interests (to protect our business and
defend ourselves against legal claims)
Notifying you about changes to our privacy notice
Legal obligation (necessary to comply with our
obligations under data protection law)
We may anonymise the personal data we collect (so it can no longer identify you) and then combine it with other anonymous information so that it becomes aggregated data, for example statistical or demographic data. Data protection law does not govern the use of aggregated data and the various rights described below do not apply to it.
We share (or may share) your personal data with:
If we were asked to provide personal data in response to a court order or legal request (e.g. from the police), we would seek legal advice before disclosing any information and carefully consider the impact on your rights when providing a response.
We will only transfer information outside of the UK where we have a valid legal mechanism in place (to make sure that your personal data is guaranteed a level of protection, regardless of where in the world it is located, e.g. by using contracts approved by the European Commission or UK Secretary of State).
If you access our Website whilst abroad then your personal data may be stored on servers located in the same country as you are.
We have implemented security measures to prevent your personal data from being accidentally or illegally lost, used or accessed by those who do not have permission. These measures include:
If there is an incident which has affected your personal data and we are the controller, we will notify the regulator and keep you informed (where required under data protection law). Where we act as the processor for the affected personal data, we will notify the controller and support them with investigating and responding to the incident.
If you notice any unusual activity on the Website, please contact us at email@example.com
Where we act as the controller, we will only retain your personal data for as long as necessary to fulfil the purposes we collected it for.
To decide how long to keep personal data (also known as a retention period), we consider the volume, nature, and sensitivity of the personal data, the potential risk of harm to you if an incident were to happen, whether we require the personal data to achieve the purposes we have identified or whether we can achieve those purposes through other means (e.g. by using aggregated data instead), and any applicable legal requirements (e.g. minimum accounting records for HM Revenue & Customs).
We may keep Identity Data, Contact Data, Financial Data and certain Communications Data for up to six years after the end of our contractual relationship with you. If you browse our Website, we keep personal data collected through our analytics tools for only for as long as necessary to fulfil the purposes we collected it for. If you have asked for information from us or you have subscribed to our mailing list, we keep your details until you ask us to stop contacting you.
You have specific legal rights in relation to your personal data.
It is usually free for you exercise your rights and we aim to respond within one month (although we may ask you if we can extend this deadline up to a maximum of two months if your request is particularly complex or we receive multiple requests at once).
We can decide not to take any action in relation to a request where we have been unable to confirm your identity, (this is one of our security processes to make sure we keep information safe) or if we feel the request is unfounded or excessive. We may charge a fee where we decide to proceed with a request that we believe is unfounded or excessive. If this happens, we will always inform you in writing.
We do not respond directly to requests which relate to personal data for which we act as the processor. In this situation, we will forward your request to the relevant controller and await their instruction before we take any action.
Your legal rights in respect of your personal data include:
If you wish to make any of the right requests listed above, you can reach us at firstname.lastname@example.org
Cookies are not harmful to your devices (like a virus or malicious code), but some individuals prefer not to share their information (for example, to avoid targeted advertising).
What it does
How long it lasts
This cookie is installed by Google Analytics.
The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.
Hotjar sets this cookie to identify a new user’s first session. It stores a true/false value, indicating whether it was the first time Hotjar saw this user.
Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's daily session limit.
Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's pageview limit.
Hotjar sets this cookie to detect the first pageview session of a user. This is a True/False flag set by the cookie.
Vimeo uses this cookie to save the user's preferences when playing embedded videos from Vimeo.
Vimeo sets this cookie which is essential for the website to play video functionality.
This cookie is set by Vimeo and contains data on the visitor's video-content preferences, so that the website remembers parameters such as preferred volume or video quality.
You can choose to decline cookies but if you turn off necessary cookies, some pages and functions on our Website may not work properly.
You can also manage cookies through your browser settings or device settings.
You can also delete cookies directly with the relevant third parties (for example, you can disable Google Analytics on their website).
Founded in England in 1781, Asprey has long been considered the pinnacle of luxury. Offering unique products, very often bespoke commissions completed in its famed workshops, Asprey caters to the most demanding and prestigious clients in the world, including royalty, heads of state and international connoisseurs.
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